Are streaming services and radio stations the new wave of music consumption? Or is radio still popular because it reaches a large audience? Let's take a look at the data. Nielsen has revealed that...
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If you're wondering if you should be using a podcast to promote your website, here are some pros and cons to consider. YouTube videos are generally shorter, but they will often appear in search...
In this article, we'll compare the benefits and drawbacks of podcasting and blogging. We'll compare the ways in which podcasts can address a specific issue, and how each format ranks in search...
If you are wondering how the audience of a television show compared to that of a radio show, then read on. We'll talk about the "multiplying" role of radio in the "media mix," its audience, and...
Monophonic (one channel) and Stereo. What is the difference between the two? Monophonic is the simplest form of sound transmission. It takes up less bandwidth and does not have any inherent...
You can choose to promote your product or service through podcasts or radio. Both have their strengths and weaknesses. Radio is preferred by millennials, while podcasts are preferred by other...